The Chapter’s PR Masters had a great time with the UF College of Journalism and Communications on Tuesday, July 25.

The tour of the Atlas Lab was exceptional. It’s truly a state-of-the-art facility for students, faculty and staff to develop expertise in analyzing digital media dynamics, behavior and conversations.

The PR Masters program provides professional development and networking opportunities for members with 10+ years of experience in PR.

Programming includes:

  • “Behind the Scenes” series – quarterly meetings where members discuss PR trends, visit local businesses or tour PR departments.
  • Mentoring program with chapter members just starting in PR.
  • Outreach to the chapter through activities such as introducing speakers at luncheons, serving as a resource for board and committee members, writing white papers and more. For more information, click here.