Marketing & PR Panelist – Blurred Lines: Advertising, Marketing or PR? A Panel Discussion
Nickie Doria, APR
Marketing & Public Relations Coordinator, UF Health Communications
Nickie Doria, A.P.R., joined the UF Health Communications team in 2010. She has 16 years of marketing and public relations experience. Currently, she serves as a marketing and public relations coordinator for UF Health Neuromedicine, which includes the departments of neurology and neurosurgery and all associated inpatient and outpatient practices; and UF Health Psychiatry, which includes the department of psychiatry and all associated inpatient and outpatient pediatric and adult practices, as well as the UF Health Shands Psychiatric Hospital and the UF Health Florida Recovery Center.
After graduating from UF with a bachelor’s degree in public relations in 1998, Nickie worked for Girls Place, Inc., a local non-profit, recreational center for young girls. She moved on to a marketing directorship at Emmer Development Corp., a residential construction company in Gainesville where she developed and executed marketing and public relations strategies for a decade.
Nickie’s experience in different fields has given her insight into many different business models, client dynamics and industry trends. She has participated in a multitude of professional development opportunities over the years, including her accreditation in public relations from the Universal Accreditation Board. She is a member of the local chapter of the Florida Public Relations Association as a past president and former six-term board member. Nickie is also a member of the Ad Federation of Gainesville and the American Hospital Association’s Society for Healthcare Strategy and Market Development.
Nickie has been married to her husband, Warren, for 10 years. They have an adorable, athletic son named Dylan, and a beautiful, red-headed daughter named Delanie.