Just 15 years ago, John Rivers of 4 Rivers Smokehouse was just “making a living” but not living his dream. “Each of us have gifts to share. You’re the only one stopping yourself,” he told FPRA Gainesville Chapter in May. “So much of what we believe determines the life we live.”


Inspired to organize a barbeque fundraiser to help a Texas family, John re-discovered his dream of being a cook and began his challenging but eventually successful journey of creating 4 Rivers Smokehouse. While the business has grown, John stays focused on community involvement and those in need by supporting a multitude of impactful charitable organizations in Florida.


John challenged everyone in the room to close their eyes and imagine what they would do with their talents and gifts if all of the risk was taken out of it. “Do what you do for the right reasons,” he said.