The University of Florida’s interim vice president of strategic communications and marketing is the speaker for the chapter’s July 2023 monthly program: “Putting up Guardrails: Creating Guidelines for Using AI in Communications and Marketing.”

Register at: https://tinyurl.com/FPRAGjuly

With AI and ChatGPT entering the workplace at breakneck speed, the need for rules of engagement is clear. Steve will discuss the dos and don’ts, the should and shouldn’ts, and best practices of using this new technology – and should we really be worried that AI will steal our jobs?

Steve has been the Interim Vice President for Strategic Marketing and Communications since March 2022, leading the university’s public relations and marketing efforts to advance UF as one of the nation’s top-five public universities.

Steve is responsible for developing and implementing UF’s overall PR and marketing strategy; advising and supporting university leadership in interactions with the news media, public and social media; playing a leadership role in crisis management, and ensuring unity and consistency in overall university messaging. He works closely with his fellow communications leaders across UF, including those at UF Advancement, UF Health, IFAS and the University Athletic Association, as well as academic leaders in UF’s 16 colleges and departments.

Networking starts at 11:30 a.m. and the program begins at noon.

Paramount Grill is located at 12 SW 1st Ave., Gainesville. All FPRA members can prepay at the member rate of $22 or pay $27 at the door. Non-members can reserve their spot for $27 or pay $33 at the door.

For more information, call Joey Martinez at 904-392-6206 or email joey.martinez@thermofisher.com.

Directions to Paramount Grill: The restaurant is located one block west (toward the University of Florida) of the intersection of SE 1st Avenue and Main Street.

Parking: Metered parking is available in the lot adjacent to the Paramount Grill. There is also a parking garage one block west of the Paramount Grill at the intersection of SW 1st and SW 2nd Avenue.