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Content Marketing for Public Relations Pros

Content Marketing for Public Relations Pros

As PR pros, we understand the importance of well written communications, but with content marketing, great writing takes on an entirely new meaning. Valerie Riley, APR, Director of Marketing for ITProTV, a company that produces on-demand training and education videos...
Podcast Secrets from PR Pros

Podcast Secrets from PR Pros

When Chad McLeod, APR, CPRC, and his brother Joe, founders of McLeod Communications, decided to start a podcast, the first challenge they faced was to find a topic. “What do we talk about?” “What do we always talk about?” And the PR &...